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My Intro

About Me

I'm a freelance pricing consultant and tech pricing expert with over 13 years of experience in the industry. I've worked for top international software companies — from large to small, and I'm here to sprinkle some magic on your pricing strategy and offer approaches that have been battle-tested and proved to work in real world!

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What

What I do

I specialize in helping software and tech companies create and implement pricing strategies that reflect value of their unique products, correspond to the product strategy, strongly contribute to achieving their business goals and help differentiate from competition. Whether it's software licenses, SaaS, PaaS, IaaS, or any other pricing model, I've got you covered — I've worked with them all.

Most commonly, I help my clients with:

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Pricing strategy

Introducing a new pricing strategy with different packaging,pricing and discounting structure.

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Price realization

Becoming more strategic with discounts and building pricing discipline in GTM channels.

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Price level calibration

Optimizing product price points to maximize revenue, product adoption or customer retention.

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New launches

Developing a comperhensive data-driven pricing strategy for new offerings or business models.

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Pricing diagnostics

Analyzing your pricing strategy and price realization to understand your pricing opportunities.

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Competitive benchmarking

Staying on top of your pricing competitive position and being ahead of the market.

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Pricing process

Ensuring your pricing org setup, tools, and processes allow for efficient and informed decision-making.

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New CPQ tool

Having comperhensive pricing requirements for your new quoting tool and price list implementation.

Why

Why you should work with me

You are a growing company in need of pricing help. You understand pricing is important, but don't know how to get it right or what you're missing. Hiring someone full-time is an overkill for you and engaging big consulting firms will leave a hole in your budget and take forever to complete. Sounds familiar?

Strategic Pricing Cycle

That's where I come in. With uncomplicated quantitative and qualitative methods and real-world experience, I help clients understand pricing challenges and offer practical, easy-to-implement solutions. My strategies have been battle-tested in the real world and proven effective through my work for top international software companies.

Moreover, I don't walk away once the initial work is done. I work with my clients continuously to answer questions, assist with implementation, and make necessary course corrections along the way. Pricing is a journey, not a destination. It involves defining pricing strategy, monitoring progress, and making tweaks as needed. The tech market is constantly changing, and so are parameters of your pricing model. Staying ahead of the curve is what differentiates success from failure.

Have pricing changes on your mind?

Are you a growing tech company seeking expert pricing advice? Look no further! Let's work together to create a pricing strategy that drives growth and success for your business. Contact me to discuss your challenge.

Contact me